Crown Vic: Going the Way of the Old Taurus?

Ford_crown_victoria_210 Like the old Taurus in the waning days of its life, the Ford Crown Victoria will be available only in bulk to fleet customers in the 2008 model year. Dealers will not be able to sell them retail to individual customers.

That’s the same strategy Ford used with the old Taurus – put it in daily rental fleets and commercial fleets with no retail sales before pulling the plug altogether.

Ford says production at the St. Thomas, Ontario, plant that makes the Crown Vic will not change significantly as 95 percent of Crown Vic sales have been to fleets in recent years anyway. The large, rear-drive sedan is particularly popular with police departments.

Ford dealers have few 2007 Crown Victoria models in their inventories. The automaker hopes retail customers will move to the new 2008 Taurus (previously known as the Five Hundred) and the Fusion.

Posted by Michelle Krebs at 6:47 AM under Ford | Comments (3) | digg this | Seed Newsvine

3 Comments

Perhaps it will come back in '09 or '10 as the All New Redesigned Crown Victoria (Flex).

Posted by: fulcrumb | November 01, 2007 at 6:57 PM

A shame no more rwd sedans for retail. The sport model showed promise ,if only marketed better ,along with some freshening of the nose like the Mercury.

Posted by: B Bush | December 10, 2007 at 4:04 PM

A shame no more rwd sedans for retail. The sport model showed promise ,if only marketed better ,along with some freshening of the nose like the Mercury.

Posted by: B Bush | December 10, 2007 at 4:05 PM

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